– South African
Vista Journeys
Client lacked online visibility and relied heavily on referrals. Their DIY website had poor SEO and low credibility of user testimonials, and checkout cart abandonment.
Solutions:
Digital Strategy Consultations:
Market research + positioning strategy that cut through the clutter and brought clarity to the brand, we developed a focused new positioning: “Affordable luxury eco-tours for conscious travelers.” This positioning clearly articulates what the brand stands for — premium yet accessible experiences with a strong commitment to sustainability.
Web Design:
Built a luxury UI/UX to brand position , SEO-optimised site with compelling story copy and clear booking CTAs.
Social Media:
Introduced A/B tested ad funnels across Facebook and Google Ads.
70%
Increase in inbound leads through direct search.
120%
Direct first-year bookings grew faster than projected.
34%
Website Traffic grew by with 8% engagement rate.
32%
Additional Revenues generated period of 1yr
"Purple Giraffe Studio helped us transform from a small safari operator into a clearly positioned eco brand. Their strategy sessions clarified our story, and the new website — with simple booking, clear calls-to-action, and eco visuals — boosted direct bookings by 70% in just three months. The process was seamless, with clear deadlines, great communication, and expert guidance throughout."
"As a mid-sized agency lagging digitally, Purple Giraffe Studio transformed our entire online presence. Their consultation clarified our target travelers, and the new website now converts twice as well. With a strategic social media plan and well-managed project phases, they made a complex process feel effortless — delivering real, measurable results."
"Our eco-lodge’s online presence never matched our guest experience — until Purple Giraffe repositioned us as a premium conscious travel brand. The new, fast, mobile-friendly website drives direct bookings, and targeted social campaigns attract the right travelers. In two quarters, direct bookings rose by 45%. Their structured yet flexible approach made the entire process seamless."
15+
Years of Experience
Decades of experience in delivering digital solutions and vast scope of projects internationally.
50+
Projects Delivered
From start ups to mid-tier brands we have supported them with our skilled and in depth knowledge in the tourism industry.
88%
Client Satisfaction
Our personalized, transparent individual approach to each brand and attention to unique challenges, market differences has earned us a host of happy clients who we do business with on repeat cycles.
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